4 Reasons Why International Events Are Suitable to be Held in Bali

Bali, the exotic Indonesian island nicknamed "Island of the Gods," has long been known as a captivating tourist destination for both domestic and international tourists. However, its natural beauty, unique cultural richness, comprehensive facilities, and friendly people make it a perfect choice for hosting various international events. In recent years, Bali has successfully hosted numerous world-class conferences, festivals, and meetings, demonstrating its immense potential to continue growing as an international event hub. This growth is inextricably linked to Bali's development and potential in the MICE sector.

What is MICE?

MICE stands for Meeting, Incentive, Conference, and Exhibition, and is a crucial component of the tourism and events industry. Bali's facilities meet MICE standards, as outlined in the Appendix to the Regulation of the Minister of Tourism of the Republic of Indonesia Number 5 of 2017 concerning Guidelines for Destinations for Organizing Meetings, Incentive Travel, Conventions, and Exhibitions. Therefore, Bali is considered suitable to host various international events because it meets the established standards.

Several International Events That Have Been Held in Bali

• The 2013 Asia Pacific Economic Cooperation (APEC) Summit, an annual summit involving leaders of APEC member countries, was chosen for its adequate facilities and captivating natural beauty.
• The Ubud Writers & Readers Festival is an annual literary festival that draws writers, readers, and literature lovers from around the world to gather and share ideas. Ubud, Bali's cultural center, is the perfect setting for this event.
• The G20 Bali Summit was the seventeenth meeting. The summit was held in Bali, Indonesia, in 2022.

Reasons Why Bali Hosts International Events

This article will review four key reasons why Bali is worthy of consideration as a location for international-scale events, ranging from adequate supporting facilities, support from the local government and community, to Bali's reputation as the right choice for hosting important events on the global stage.

• MICE Amenities or Facilities

Bali's MICE facilities are one of the main reasons why the island is frequently chosen as a location for international events. The development of MICE amenities in Bali encompasses two main criteria: environmental conditions, including infrastructure, police, and tourism information centers. Destination image, including security, destination experience, and reputation, is second. Bali has successfully met a number of these indicators, particularly those related to destination experience.

• MICE Attractions

The attractions in question are those that can attract MICE tourists to visit MICE destinations, ranging from mountain views, diverse flora and fauna, to preserved historical value. MICE attraction development includes criteria for meeting facilities, exhibition facilities, accommodations, and places of interest.

• MICE Accessibility

Bali boasts excellent accessibility, with an international airport serving numerous flights from various countries. This makes it easy for international event attendees to reach their destinations. Furthermore, Bali boasts a robust public transportation network, including taxis, buses, and rental cars. Visitors who prefer to walk needn't worry, as Bali's well-developed road network allows guests to easily navigate the island.

• MICE Human Resources

The Balinese community has a strong awareness of Bali's position as a tourist destination. They are able to position themselves as good hosts. Furthermore, the presence of tourism schools in Bali has significantly contributed to meeting the need for adequate human resources in the tourism and MICE sectors.

With its combination of comprehensive MICE facilities, captivating attractions, easy accessibility, and skilled human resources, Bali is an ideal location for hosting international events. Its natural beauty, rich culture, and friendly locals further strengthen Bali's appeal as a successful event host. Therefore, it's no surprise that Bali continues to be a top choice for various international events seeking to provide unforgettable experiences for their participants. Read also 5 Gift Ideas for Entertaining International Guests And Click this link to get more interesting articles for you to read.